{"id":320,"date":"2016-11-02T15:34:51","date_gmt":"2016-11-02T21:34:51","guid":{"rendered":"https:\/\/agendapro.com\/blog\/?p=320"},"modified":"2024-06-19T17:39:12","modified_gmt":"2024-06-19T23:39:12","slug":"3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales","status":"publish","type":"post","link":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/","title":{"rendered":"3 tips para hacer que tus clientes regulares se sientan especiales"},"content":{"rendered":"

El cliente es la pieza fundamental de cada negocio, m\u00e1s a\u00fan en los relacionados con la belleza, donde buena parte del \u00e9xito pasa por el contacto entre trabajador y cliente. Por ello, es vital para el \u00e9xito de la empresa que \u00e9ste se sienta satisfecho y considerado. Nuestros clientes fieles son nuestros clientes especiales<\/span>, y tenemos que cuidarlos mucho.<\/p>\n

<\/p>\n

Un estudio realizado por Bain & Company<\/a> determin\u00f3 que -en la industria de la indumentaria- los clientes frecuentes gastan hasta un 67% que quienes compran por primera vez. Un dato que avala la importancia de dise\u00f1ar estrategias para fidelizar clientes regulares, enfocando los esfuerzos hacia caminos m\u00e1s solventes.<\/span><\/p>\n

<\/span><\/p>\n

Un paso clave en el logro de este cometido es hacer que los consumidores se sientan especiales en cada visita<\/span>, pero \u00bfc\u00f3mo lograrlo? <\/p>\n

Haz sentir a tus clientes especiales<\/h2>\n

Con estos sencillos pasos har\u00e1s sentir a tus clientes especiales<\/span>.<\/p>\n

Conocer al cliente<\/strong><\/h3>\n

Gracias a las fichas de clientes online<\/a> es posible llevar un historial de cada cliente, sabiendo qui\u00e9n es y qu\u00e9 es lo que compra habitualmente<\/span>. Esto le ayudar\u00e1 a sentir que para la empresa es importante, lo que generar\u00e1 cercan\u00eda y fidelizaci\u00f3n, ya que sabr\u00e1 que no es un n\u00famero m\u00e1s. Adem\u00e1s, esto le permitir\u00e1 a tu sal\u00f3n de belleza, centro de est\u00e9tica, spa o cl\u00ednica adelantarse a las necesidades de tus clientes.<\/p>\n

Ofrecer beneficios<\/strong><\/h3>\n

\u00bfQu\u00e9 mejor que realizar una compra con valor agregado? Por eso, ofrecer interesantes regal\u00edas -como descuentos o eventos exclusivos<\/span>, entre otros- es una excelente estrategia para fidelizar clientes regulares<\/span>. Un consumidor contento es un consumidor leal que, adem\u00e1s, recomendar\u00e1 tus productos y servicios a terceras personas.<\/p>\n

Cercan\u00eda en redes sociales<\/strong><\/h3>\n

Actualmente, la tecnolog\u00eda nos permite \u201ccaracterizar\u201d a nuestra empresa, d\u00e1ndole atributos de persona, pudiendo relacionarse de manera amigable y cercana con sus consumidores<\/a>, vali\u00e9ndose de herramientas tan \u00fatiles como Facebook, Twitter, Instagram y blogs. De este modo, podr\u00e1 educar, promover productos y servicios, adem\u00e1s de responder las dudas de los clientes de manera expedita, haci\u00e9ndolos sentir cercanos<\/span>.<\/p>\n

Estas \u00fatiles estrategias para fidelizar clientes regulares son de sencilla implementaci\u00f3n, pero ser\u00e1n muy significativas para tus clientes, haci\u00e9ndolos sentir especiales e importantes. La recompensa a esto ser\u00e1 la lealtad, pues si el servicio y atenci\u00f3n son buenos -y la empresa es amigable- una relaci\u00f3n s\u00f3lida y duradera estar\u00e1 garantizada.<\/p>\n

\n

Art\u00edculos relacionados:<\/p>\n

    \n
  1. \n
  2. \n
  3. \n
    Crea folletos atractivos y mira ejemplos de los mejores<\/a><\/div>\n<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    El cliente es la pieza fundamental de cada negocio, m\u00e1s a\u00fan en los relacionados con la belleza, donde buena parte…<\/p>\n","protected":false},"author":1,"featured_media":321,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[30],"tags":[],"acf":[],"yoast_head":"\n3 tips para hacer que tus clientes regulares se sientan especiales<\/title>\n<meta name=\"description\" content=\"\u00bfSabes c\u00f3mo hacer que tus clientes fieles se sientan clientes especiales? \u00a1Sigue estos 3 consejos y fideliza a tu p\u00fablico!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 tips para hacer que tus clientes regulares se sientan especiales\" \/>\n<meta property=\"og:description\" content=\"\u00bfSabes c\u00f3mo hacer que tus clientes fieles se sientan clientes especiales? \u00a1Sigue estos 3 consejos y fideliza a tu p\u00fablico!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\" \/>\n<meta property=\"og:site_name\" content=\"AgendaPro Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agendapro\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-02T21:34:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-19T23:39:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ap-admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@agendapro\" \/>\n<meta name=\"twitter:site\" content=\"@agendapro\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ap-admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\"},\"author\":{\"name\":\"ap-admin\",\"@id\":\"https:\/\/agendapro.com\/blog\/#\/schema\/person\/64a69c54b900388bcb1801b47bd3874e\"},\"headline\":\"3 tips para hacer que tus clientes regulares se sientan especiales\",\"datePublished\":\"2016-11-02T21:34:51+00:00\",\"dateModified\":\"2024-06-19T23:39:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\"},\"wordCount\":461,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/agendapro.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg\",\"articleSection\":[\"Tips y Consejos\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\",\"url\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\",\"name\":\"3 tips para hacer que tus clientes regulares se sientan especiales\",\"isPartOf\":{\"@id\":\"https:\/\/agendapro.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg\",\"datePublished\":\"2016-11-02T21:34:51+00:00\",\"dateModified\":\"2024-06-19T23:39:12+00:00\",\"description\":\"\u00bfSabes c\u00f3mo hacer que tus clientes fieles se sientan clientes especiales? \u00a1Sigue estos 3 consejos y fideliza a tu p\u00fablico!\",\"breadcrumb\":{\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage\",\"url\":\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg\",\"contentUrl\":\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg\",\"width\":1200,\"height\":800,\"caption\":\"clientes especiales\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/agendapro.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"3 tips para hacer que tus clientes regulares se sientan especiales\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/agendapro.com\/blog\/#website\",\"url\":\"https:\/\/agendapro.com\/blog\/\",\"name\":\"AgendaPro Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/agendapro.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/agendapro.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/agendapro.com\/blog\/#organization\",\"name\":\"AgendaPro\",\"url\":\"https:\/\/agendapro.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/agendapro.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/05\/screenshot.png\",\"contentUrl\":\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/05\/screenshot.png\",\"width\":1280,\"height\":720,\"caption\":\"AgendaPro\"},\"image\":{\"@id\":\"https:\/\/agendapro.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/agendapro\",\"https:\/\/x.com\/agendapro\",\"https:\/\/www.instagram.com\/agendapro_software\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/agendapro.com\/blog\/#\/schema\/person\/64a69c54b900388bcb1801b47bd3874e\",\"name\":\"ap-admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/agendapro.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b46118fff6e1ecf655963ddaa4962103?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b46118fff6e1ecf655963ddaa4962103?s=96&d=mm&r=g\",\"caption\":\"ap-admin\"},\"sameAs\":[\"http:\/\/a50f3a4aa426b4acdb296faa47b9d74e-684412451.us-west-2.elb.amazonaws.com\"],\"url\":\"https:\/\/agendapro.com\/blog\/author\/ap-admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"3 tips para hacer que tus clientes regulares se sientan especiales","description":"\u00bfSabes c\u00f3mo hacer que tus clientes fieles se sientan clientes especiales? \u00a1Sigue estos 3 consejos y fideliza a tu p\u00fablico!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/","og_locale":"es_ES","og_type":"article","og_title":"3 tips para hacer que tus clientes regulares se sientan especiales","og_description":"\u00bfSabes c\u00f3mo hacer que tus clientes fieles se sientan clientes especiales? \u00a1Sigue estos 3 consejos y fideliza a tu p\u00fablico!","og_url":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/","og_site_name":"AgendaPro Blog","article_publisher":"https:\/\/www.facebook.com\/agendapro","article_published_time":"2016-11-02T21:34:51+00:00","article_modified_time":"2024-06-19T23:39:12+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg","type":"image\/jpeg"}],"author":"ap-admin","twitter_card":"summary_large_image","twitter_creator":"@agendapro","twitter_site":"@agendapro","twitter_misc":{"Escrito por":"ap-admin","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#article","isPartOf":{"@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/"},"author":{"name":"ap-admin","@id":"https:\/\/agendapro.com\/blog\/#\/schema\/person\/64a69c54b900388bcb1801b47bd3874e"},"headline":"3 tips para hacer que tus clientes regulares se sientan especiales","datePublished":"2016-11-02T21:34:51+00:00","dateModified":"2024-06-19T23:39:12+00:00","mainEntityOfPage":{"@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/"},"wordCount":461,"commentCount":0,"publisher":{"@id":"https:\/\/agendapro.com\/blog\/#organization"},"image":{"@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage"},"thumbnailUrl":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg","articleSection":["Tips y Consejos"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/","url":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/","name":"3 tips para hacer que tus clientes regulares se sientan especiales","isPartOf":{"@id":"https:\/\/agendapro.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage"},"image":{"@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage"},"thumbnailUrl":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg","datePublished":"2016-11-02T21:34:51+00:00","dateModified":"2024-06-19T23:39:12+00:00","description":"\u00bfSabes c\u00f3mo hacer que tus clientes fieles se sientan clientes especiales? \u00a1Sigue estos 3 consejos y fideliza a tu p\u00fablico!","breadcrumb":{"@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#primaryimage","url":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg","contentUrl":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/06\/qc8rfkjmcrbageekzuc6-1.jpg","width":1200,"height":800,"caption":"clientes especiales"},{"@type":"BreadcrumbList","@id":"https:\/\/agendapro.com\/blog\/3-tips-para-hacer-que-tus-clientes-regulares-se-sientan-especiales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/agendapro.com\/blog\/"},{"@type":"ListItem","position":2,"name":"3 tips para hacer que tus clientes regulares se sientan especiales"}]},{"@type":"WebSite","@id":"https:\/\/agendapro.com\/blog\/#website","url":"https:\/\/agendapro.com\/blog\/","name":"AgendaPro Blog","description":"","publisher":{"@id":"https:\/\/agendapro.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/agendapro.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/agendapro.com\/blog\/#organization","name":"AgendaPro","url":"https:\/\/agendapro.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/agendapro.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/05\/screenshot.png","contentUrl":"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2024\/05\/screenshot.png","width":1280,"height":720,"caption":"AgendaPro"},"image":{"@id":"https:\/\/agendapro.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/agendapro","https:\/\/x.com\/agendapro","https:\/\/www.instagram.com\/agendapro_software"]},{"@type":"Person","@id":"https:\/\/agendapro.com\/blog\/#\/schema\/person\/64a69c54b900388bcb1801b47bd3874e","name":"ap-admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/agendapro.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b46118fff6e1ecf655963ddaa4962103?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b46118fff6e1ecf655963ddaa4962103?s=96&d=mm&r=g","caption":"ap-admin"},"sameAs":["http:\/\/a50f3a4aa426b4acdb296faa47b9d74e-684412451.us-west-2.elb.amazonaws.com"],"url":"https:\/\/agendapro.com\/blog\/author\/ap-admin\/"}]}},"_links":{"self":[{"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/posts\/320"}],"collection":[{"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/comments?post=320"}],"version-history":[{"count":1,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/posts\/320\/revisions"}],"predecessor-version":[{"id":5200,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/posts\/320\/revisions\/5200"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/media\/321"}],"wp:attachment":[{"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/media?parent=320"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/categories?post=320"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agendapro.com\/blog\/wp-json\/wp\/v2\/tags?post=320"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}