{"id":566,"date":"2025-06-26T12:50:26","date_gmt":"2025-06-26T18:50:26","guid":{"rendered":"https:\/\/agendapro.com\/blog\/?p=566"},"modified":"2025-06-26T15:23:38","modified_gmt":"2025-06-26T21:23:38","slug":"errores-al-abrir-una-barberia","status":"publish","type":"post","link":"https:\/\/agendapro.com\/blog\/errores-al-abrir-una-barberia\/","title":{"rendered":"Errores al abrir una barber\u00eda y c\u00f3mo evitarlos"},"content":{"rendered":"<p data-start=\"196\" data-end=\"533\">Iniciar una barber\u00eda puede ser una excelente oportunidad de negocio: el cuidado masculino est\u00e1 en auge y cada vez m\u00e1s hombres buscan servicios de calidad, estilo y atenci\u00f3n personalizada. Sin embargo, muchos emprendedores se lanzan a abrir su local sin la preparaci\u00f3n adecuada, cometiendo errores al abrir una barber\u00eda que pueden poner en riesgo su inversi\u00f3n.<\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: justify;\">Muchos cometen errores al abrir una barber\u00eda debido a la inexperiencia de montar un negocio y se dejan llevar por el entusiasmo y optimismo de ser independientes. La clave para evitar esto es contar con <a href=\"https:\/\/agendapro.com\/blog\/plan-de-negocios-para-salon-de-belleza\/\">plan de negocio s\u00f3lido<\/a>, que no solo te servir\u00e1 para llevar el control de tu negocio, sino que tambi\u00e9n ser\u00e1 la carta de presentaci\u00f3n a la hora de pedir un pr\u00e9stamo o para buscar socios. Ac\u00e1 te dejamos algunos tips para que no cometas los cl\u00e1sicos errores:\u00a0<\/p>\n<h2>Errores al abrir una barber\u00eda<\/h2>\n<h3 style=\"text-align: justify;\"><strong style=\"background-color: transparent;\">1.- Mala planificaci\u00f3n\u00a0 del presupuesto<\/strong><\/h3>\n<p><img decoding=\"async\" class=\" wp-image-9718 aligncenter\" src=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/03\/closeup-shot-of-metal-handcuffs-and-dollars-2025-02-11-19-30-41-utc-300x200.webp\" alt=\"\" width=\"498\" height=\"332\" srcset=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/03\/closeup-shot-of-metal-handcuffs-and-dollars-2025-02-11-19-30-41-utc-300x200.webp 300w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/03\/closeup-shot-of-metal-handcuffs-and-dollars-2025-02-11-19-30-41-utc-1024x683.webp 1024w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/03\/closeup-shot-of-metal-handcuffs-and-dollars-2025-02-11-19-30-41-utc-768x512.webp 768w\" sizes=\"(max-width: 498px) 100vw, 498px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent;\">Uno de los errores al abrir una barber\u00eda m\u00e1s com\u00fan es hacer el plan financiero sin tener en cuenta las necesidades a mediano plazo. Y esto implica saber cu\u00e1ndo reinvertir o no en el negocio. <\/span><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"background-color: transparent;\">Un error com\u00fan es<\/span>\u00a0no saber planificar\u00a0<span style=\"background-color: transparent;\">las\u00a0<\/span>necesidades de inversi\u00f3n, ya que debe existir un equilibrio entre la inversi\u00f3n y el ahorro de utilidades.\u00a0<\/li>\n<\/ul>\n<p data-start=\"898\" data-end=\"1063\"><strong data-start=\"898\" data-end=\"916\">C\u00f3mo evitarlo:<\/strong><br data-start=\"916\" data-end=\"919\" \/>Elabora un plan de negocios donde definas tu inversi\u00f3n inicial, p\u00fablico objetivo, competencia, estrategias de precios y rentabilidad proyectada.<\/p>\n<h3 style=\"text-align: justify;\"><span style=\"background-color: transparent;\"><strong>2.- Adquirir deuda<\/strong><\/span><\/h3>\n<p><img decoding=\"async\" class=\" wp-image-8707 aligncenter\" src=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-300x200.webp\" alt=\"\" width=\"491\" height=\"327\" srcset=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-300x200.webp 300w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-1024x683.webp 1024w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-768x513.webp 768w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-1536x1025.webp 1536w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-2048x1367.webp 2048w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/05\/hairdresser-2023-11-27-05-01-49-utc-150x100.webp 150w\" sizes=\"(max-width: 491px) 100vw, 491px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent;\">Es natural solicitar pr\u00e9stamos para abrir tu negocio y financiarlo de tu <\/span><span style=\"background-color: transparent;\">\u00a0propio bolsillo. <\/span><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"background-color: transparent;\">Pero cuidado, <strong>un mal c\u00e1lculo entre los ingresos y el pago de la deuda, podr\u00eda causar estragos<\/strong> en tu barber\u00eda.<\/span><\/li>\n<\/ul>\n<p data-start=\"1617\" data-end=\"1777\"><strong data-start=\"1617\" data-end=\"1635\">C\u00f3mo evitarlo:<\/strong><br data-start=\"1635\" data-end=\"1638\" \/>Haz un presupuesto detallado y ten un fondo de emergencia para los primeros 6-12 meses, ya que los ingresos pueden tardar en estabilizarse.<\/p>\n<h3 style=\"text-align: justify;\"><strong style=\"background-color: transparent;\">3.- Mezclar las finanzas personales y las del negocio<\/strong><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent;\">Es un t\u00edpico error usar las ganancias del negocio para<\/span>\u00a0 las compras personales. En este mismo sentido es necesario que te asignes un sueldo fijo para\u00a0<span style=\"background-color: transparent;\">mantener por separado las finanzas de la empresa, de los gastos personales.<\/span><\/p>\n<p data-start=\"3601\" data-end=\"3767\"><strong data-start=\"3601\" data-end=\"3619\">C\u00f3mo evitarlo:<\/strong><br data-start=\"3619\" data-end=\"3622\" \/>Define tus precios seg\u00fan tus costos, el valor que ofreces y lo que est\u00e1 dispuesto a pagar tu p\u00fablico. Puedes tener diferentes niveles o paquetes.<\/p>\n<h3 style=\"text-align: justify;\"><strong style=\"background-color: transparent;\">4.- Pocas opciones de pago para sus clientes<\/strong><\/h3>\n<p><img decoding=\"async\" class=\" wp-image-11903 aligncenter\" src=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-300x200.webp\" alt=\"\" width=\"497\" height=\"331\" srcset=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-300x200.webp 300w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-1024x683.webp 1024w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-768x513.webp 768w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-1536x1025.webp 1536w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-2048x1367.webp 2048w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/06\/composition-with-edc-machine-with-cash-and-credit-2024-11-18-15-18-49-utc-1-1-150x100.webp 150w\" sizes=\"(max-width: 497px) 100vw, 497px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent;\">Es necesario contar con <a href=\"https:\/\/agendapro.com\/blog\/tipos-de-pagos-que-deberias-aceptar\/\">m\u00faltiples alternativas de pago<\/a>, ya que as\u00ed otorgar\u00e1s mayores incentivos para que el cliente regrese a tu barber\u00eda, ya sea para tomar alguno de tus servicios o comprar su producto.<\/span><\/p>\n<p data-start=\"3905\" data-end=\"4084\"><strong data-start=\"3905\" data-end=\"3923\">C\u00f3mo evitarlo:<\/strong><br data-start=\"3923\" data-end=\"3926\" \/>Capac\u00edtate, incorpora nuevos tecnolog\u00edas y mantente al d\u00eda con las tendencias.<\/p>\n<h3 data-start=\"1070\" data-end=\"1105\"><strong data-start=\"1076\" data-end=\"1105\">5. Elegir una mala ubicaci\u00f3n<\/strong><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12002\" src=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-300x200.webp\" alt=\"Errores  al abrir una barber\u00eda\" width=\"495\" height=\"330\" srcset=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-300x200.webp 300w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-1024x683.webp 1024w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-768x512.webp 768w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-1536x1024.webp 1536w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-2048x1365.webp 2048w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/12\/interior-of-a-retro-style-barber-shop-2025-01-09-15-19-35-utc-1-150x100.webp 150w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/p>\n<p data-start=\"1107\" data-end=\"1296\">La ubicaci\u00f3n puede hacer o deshacer tu barber\u00eda. Un local en una calle poco transitada o fuera del \u00e1rea donde se encuentra tu p\u00fablico ideal puede afectar dr\u00e1sticamente el flujo de clientes.<\/p>\n<p data-start=\"1298\" data-end=\"1437\"><strong data-start=\"1298\" data-end=\"1316\">C\u00f3mo evitarlo:<\/strong><br data-start=\"1316\" data-end=\"1319\" \/>Busca una zona con alto tr\u00e1fico peatonal, f\u00e1cil acceso, visibilidad y con un perfil demogr\u00e1fico alineado con tu marca.<\/p>\n<h3 data-start=\"1784\" data-end=\"1837\">6. <strong data-start=\"1790\" data-end=\"1837\">Descuidar los aspectos legales y sanitarios<\/strong><\/h3>\n<p data-start=\"1839\" data-end=\"1938\">Saltarse tr\u00e1mites legales o normas sanitarias puede generar multas o incluso el cierre del negocio.<\/p>\n<p data-start=\"1940\" data-end=\"2112\"><strong data-start=\"1940\" data-end=\"1958\">C\u00f3mo evitarlo:<\/strong><br data-start=\"1958\" data-end=\"1961\" \/>Consulta con un abogado o gestor y aseg\u00farate de<a href=\"https:\/\/agendapro.com\/blog\/cuanto-cuesta-poner-una-barberia\/\"> cumplir con todas las normativas<\/a> locales: permisos, licencias, seguros, control de residuos y limpieza.<\/p>\n<h3 data-start=\"2119\" data-end=\"2176\"><strong data-start=\"2125\" data-end=\"2176\">7. Contratar personal sin experiencia o compromiso<\/strong><\/h3>\n<p data-start=\"2178\" data-end=\"2299\">El equipo es clave en una barber\u00eda. Si contratas barberos sin vocaci\u00f3n, t\u00e9cnica o actitud, perder\u00e1s clientes r\u00e1pidamente.<\/p>\n<p data-start=\"2301\" data-end=\"2476\"><strong data-start=\"2301\" data-end=\"2319\">C\u00f3mo evitarlo:<\/strong><br data-start=\"2319\" data-end=\"2322\" \/>Invierte en la selecci\u00f3n de personal y ofrece capacitaci\u00f3n continua. El ambiente de trabajo tambi\u00e9n influye: un equipo motivado genera mejores resultados.<\/p>\n<h3 data-start=\"2483\" data-end=\"2517\"><strong data-start=\"2489\" data-end=\"2517\">8. No invertir en marketing<\/strong><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8486\" src=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-300x300.webp\" alt=\"Errores  al abrir una barber\u00eda\" width=\"437\" height=\"437\" srcset=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-300x300.webp 300w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-1024x1024.webp 1024w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-150x150.webp 150w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-768x768.webp 768w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-1536x1536.webp 1536w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021-100x100.webp 100w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/07\/33468239_8002021.webp 2000w\" sizes=\"(max-width: 437px) 100vw, 437px\" \/><\/p>\n<p data-start=\"2519\" data-end=\"2650\">\u201cNo necesito publicidad, los clientes llegar\u00e1n solos\u201d es una frase peligrosa. En un mercado competitivo, la visibilidad lo es todo.<\/p>\n<p data-start=\"2652\" data-end=\"2826\"><strong data-start=\"2652\" data-end=\"2670\">C\u00f3mo evitarlo:<\/strong><br data-start=\"2670\" data-end=\"2673\" \/>Abre tu barber\u00eda con una campa\u00f1a de lanzamiento. Usa redes sociales, <a href=\"https:\/\/maps.google.com.mx\/?hl=es\">Google Maps<\/a>, WhatsApp Business, promociones de apertura y <a href=\"https:\/\/agendapro.com\/blog\/programas-de-fidelizacion\/\">programas de fidelizaci\u00f3n<\/a>.<\/p>\n<hr data-start=\"2828\" data-end=\"2831\" \/>\n<h3 data-start=\"2833\" data-end=\"2873\">9. <strong data-start=\"2839\" data-end=\"2873\">No tener un sistema de gesti\u00f3n<\/strong><\/h3>\n<p data-start=\"2875\" data-end=\"3004\">La improvisaci\u00f3n es enemiga del crecimiento. Si no llevas control de tus citas, ventas, stock o gastos, perder\u00e1s tiempo y dinero.<\/p>\n<p data-start=\"3006\" data-end=\"3143\"><strong data-start=\"3006\" data-end=\"3024\">C\u00f3mo evitarlo:<\/strong><br data-start=\"3024\" data-end=\"3027\" \/>Usa un <a href=\"https:\/\/agendapro.com\/blog\/la-importancia-de-tener-un-software-para-barberias\/\">software de gesti\u00f3n de barber\u00edas<\/a> o una agenda digital. Controla ingresos, citas, inventario y m\u00e9tricas clave.<\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"scrollspy-header-1\">\u00bfC\u00f3mo te puede ayudar un software para barber\u00edas?<\/h2>\n\n\n\n<p>Un software de gesti\u00f3n es la mejor opci\u00f3n para tener el control de una barber\u00eda. AgendaPro cuenta con m\u00e1s de 30 herramientas, de las cuales destacan:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/agendapro.com\/es\/agenda-online\">Agenda virtual<\/a>.\u00a0<\/strong>El software centraliza todas las reservas, evita errores de horario y permite agendamiento en l\u00ednea 24\/7.<\/li>\n\n\n\n<li><strong>Reduce las inasistencias autom\u00e1ticamente:<\/strong>\u00a0Env\u00eda recordatorios, lo que<a href=\"https:\/\/agendapro.com\/blog\/penalizacion-por-inasistencia\/\">\u00a0disminuye cancelaciones<\/a>\u00a0de \u00faltimo minuto y ausencias.<\/li>\n\n\n\n<li><strong>Calcula comisiones por barbero sin errores:<\/strong>\u00a0Asigna cada servicio a su profesional y automatiza el c\u00e1lculo de sus ingresos seg\u00fan el sistema que definas.<\/li>\n\n\n\n<li><strong>Control financiero<\/strong>. Podr\u00e1s llevar\u00a0<a href=\"https:\/\/agendapro.com\/blog\/los-beneficios-del-pago-online-con-un-software-para-barberias\">un control detallado de ingresos y pagos<\/a>.<\/li>\n\n\n\n<li><strong>Brinda atenci\u00f3n personalizada con fichas de clientes:<\/strong>\u00a0Guarda el\u00a0<a href=\"https:\/\/agendapro.com\/blog\/ficha-de-cliente-online\/\">historial de cada cliente<\/a>\u00a0en un c\u00f3modo y seguro formato digital.<\/li>\n\n\n\n<li><strong>Gestiona tu inventario sin complicaciones:<\/strong>\u00a0Controla productos vendidos y utilizados, recibe alertas de stock bajo y evita p\u00e9rdidas.<\/li>\n\n\n\n<li><strong>Accede a reportes estrat\u00e9gicos:<\/strong>\u00a0Analiza ventas, rendimiento del equipo, servicios m\u00e1s solicitados y horarios m\u00e1s rentables para tomar mejores decisiones.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"300\" height=\"214\" src=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/10\/spjVA3xF7pFn9nzuakLvRghyTrVy8Rg3CXJlf2as-300x214.webp\" alt=\"Errores  al abrir una barber\u00eda\" class=\"wp-image-9775\" style=\"width:436px;height:auto\" srcset=\"https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/10\/spjVA3xF7pFn9nzuakLvRghyTrVy8Rg3CXJlf2as-300x214.webp 300w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/10\/spjVA3xF7pFn9nzuakLvRghyTrVy8Rg3CXJlf2as-1024x730.webp 1024w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/10\/spjVA3xF7pFn9nzuakLvRghyTrVy8Rg3CXJlf2as-768x548.webp 768w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/10\/spjVA3xF7pFn9nzuakLvRghyTrVy8Rg3CXJlf2as-1536x1095.webp 1536w, https:\/\/agendapro.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/10\/spjVA3xF7pFn9nzuakLvRghyTrVy8Rg3CXJlf2as-140x100.webp 140w, 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